“Concentrate all your thoughts upon the work at hand. The sun’s rays do not burn until brought to a focus.” – Alexander Graham Bell
What’s with all of the woodland creatures?? I have been desiring some focus and all I see (and chase) are squirrels. In fact, it’s almost midnight the night before this blog post will go public and I just got off the phone with the the GoDaddy helpline. As I was talking with the technician about my website, he asks “so what is it you sell? What service do you provide?” I was very honest and shared that this very answer has been eluding me lately.
“I’ve been marketing for over 17 years and I can help you Rebecca.” – GoDaddy technician
“Well thank you, but if I knew exactly what I was doing… don’t you think I would be doing it?” – Me
“My first advice to you, which you’ll see in the email you just received, is ‘get really clear on what you offer’ and then call me so I can help you get it done. You have a beautiful website, everyone needs help improving their life, and it appears to me that you have a grasp on what you want to offer. Get clear and call me Rebecca.” – GoDaddy technician
I mean, if the Universe is going to take a direct route to tell me what it is I need to be doing, and doing it pronto, then this midnight chat could not be more clear.
To that end, I’m going to hyper focus on what I want to offer, how I want to offer it, and what you will receive from my labors. I’m pretty sure this technician, a big stack of books, a journal, some training and I are about to get really intimate. I’ve been preparing to hyper focus my efforts with a little help from The 12-Week Year. Have you used this style of focus? I would love to hear from you!
There will also be some changes around here on my site and fewer, but more consistent, blog posts. I’ve not been sitting idle in my silence. I’ve been hatching a clear and intentional plan….while recognizing my penchant for squirrel chasing. Ok, here’s more on those damn varmints and what’s changing around here…..